Market Analysis

Market Demographics are obtained from the following sources for area code 75287:

• Dallas Economic Development
• http://www.dallas-ecodev.org/resources/demographics/
• CLR Search
• http://www.clrsearch.com/Dallas_Demographics/TX/75287/
• 2010 Census Information from CLR Search
• Population 62,669
• Per Capita Household Income $40,594
• Income is normally distributed from a low range of Less than $15K to a high range of $250K+
• 65% of the population is between the ages of 18 and 65
• 18-65 Population roughly 40,750 
• These are the prime church members by opinion
• Divorce - 15.59% of the population is divorced.
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Top 3 Tapestry Segments for ZIP Code 75287
http://redlandsbaoapp1.esri.com/ZIPCodeLookup/Default.aspx?ZIP=75287

Competition

Using Google Maps, there are 5 churches that are in the 75287 zip code. There are also others that border the zip code. 1 of the 5 churches is a Korean church, 2/5 are Presbyterian, and 1/5 is Catholic and should not be direct competitor since RED Church desires to be a mixed non-denominational congregation. 2 of the 5 churches would be competitors in the area: Valley View Christian Church and Life Church.

1) Valley View Christian Church

2) Bethel Presbyterian Church

3) Church of the Holy Communion

4) Korean Bethe Presbyterian Church

5) Life Church